HERON FINANCIAL GROUP, LLC

Quick Take

January 25th, 2010

 

401k/403b optimization services for individuals and corporations

 

Prior to the 1970's, "defined benefit" plans were the primary vehicle used by Americans to save for retirement.  As part of an employment or union agreement, an employer would agree to fund a retirement plan which would pay a specific income stream to the employee on retirement based on years of service and final salary.  The corporation was obliged to estimate the future value of retirement liabilities, project whether plan assets would be sufficient to meet those liabilities, and, if necessary, contribute additional assets to cover any shortfalls.  The corporate sponsor also paid insurance to the "Pension Benefit Guarantee Corporation" to cover a shortfall if the company entered bankruptcy.

 

Most government employees at the national and state level are still covered by 'defined benefit" plans.  However corporations, non-profits and some government organizations have switched to "defined contribution" plans a.) to shift the risk of investment shortfalls from the employer to the employee and b.) to make retirement assets "more portable."  In the past, employees would often forfeit accrued benefits if they left the corporation before fully "vested" in the plan.

 

The US IRS code was amended in 1978 to allow employees to invest directly in their own retirement.  Literally, 401k and 403b refer to specific sections of TITLE 26 > Subtitle A > CHAPTER 1 > Subchapter D > PART I > Subpart A of the tax code.  401k governs plans of for-profit corporations, 403b applies to non-profits and educational institutions.  457b plans are defined for government employees not covered by pensions.

 

Tens of millions of Americans are now responsible for making investment decisions for their retirement.  In principal, anyone can do it!  In principal, anyone can also repair the brakes on their car, perform dental surgery on their spouse, fly a plane.  In practice, most Americans have no idea how to set up the asset allocation of their retirement plans and live with a troubling fear that they've done it wrong.  The consequences of being wrong will unfortunately only be revealed in retirement, at which point too late to fix.

 

For years, we have helped our clients rebalance their retirement plans on an "as requested" basis. Common mistakes include:

 

·         Taking on too much risk - all the assets are invested in the "hottest" fund when the client first started investing.

·         Not taking enough risk - all the assets are invested in money market and government bond funds; hence, returns are too low.

·         Investing a large portion or the entire retirement plan in company stock (the "Enron" error.)

·         Not mixing in fixed income funds as the client approaches retirement.

·         Not rebalancing periodically as one asset class gains relative to another.

 

401k providers have begun to address these issues by offering "Target funds."  Each fund, generally designated 2010, 2015, 2020 etc., corresponds to the date that a participant would expect to retire.  The fund company builds a "fund of funds" that contain a best practices mix of domestic and international stock funds with bond and money market funds contributing a progressively higher percentage of the fund as the target date is approached.  So a Target 2010 fund will be a lot more conservative than a 2040 fund.

 

Optimization service for individuals:

At this point in time, we're rebalancing so many plans that we've decided to promote this service as an extension of our current offerings.  To do this work efficiently, we need access to a client's 401k service provider website (link and login ID.)  We don't want to know our client's usual password, which opens up security issues.  Instead, we ask the client to change their password temporarily to something like "heron2010."  We will then:

·         access the account

·         review the fund options

·         make a proposal of changes to discuss with the client

·         implement the agreed upon plan

·         set rebalancing options if available

·         provide a follow-up review and performance analysis annually on the client's birthday

 

The client resets their password whenever we're not actively reviewing their plan.  The first review is complimentary, and the ongoing annual reviews incur a $250 fee, which is debited from the client's investment account.

 

Optimization service for corporations:

We have been asked on a number of occasions to help corporations set up 401k plans or replace their current 401k provider.  The scope of this work includes:

·         Presenting the full range of 401k providers, including the up-front and ongoing costs

·         Setting up interviews between management and representatives of these plans

·         Recommending the final selection

·         Working with the selected provider to set up a menu of top-rated funds that we think adequately serve the needs of the employees (generally 20-30 funds, plus Target funds.)

 

Generally, the new 401k provider will send their own representative to train employees in the new offering (we recommend that the client videotape these sessions for future employees.)  We are of course available for individual consultations or group consultations, should that need arise.

 

Our compensation for this work is strictly on a per hour basis and is paid directly by the corporation.  We do not accept "commission" compensation from any 401k provider because we regard such revenue as a clear conflict of interest.  Our fees for this kind of work average about $2500 for ten hours of work.

 

For further information, feel free to call us at (800) 99-HERON or (800) 994-3766.

 


                                                                                    Yours sincerely,                      
                                                                         DSE                                                          
                                                                                    David Edwards
                                                                                    President 

 

Heron Financial Group, LLC, is an SEC registered investment advisor providing fully managed investment and wealth management services to individuals, families, trusts, defined benefit plans and corporations.

HERON FINANCIAL GROUP, LLC.

www.HeronCapital.com

(800) 99-HERON

 

Heron Capital Management Inc. | 670 West End Avenue | 14th Floor | New York | NY | 10025